OvenBoard

For home bakers and microbakeries

Sold out before you start baking.

Your own shop that texts your regulars the minute ordering opens, and never sells the last loaf twice.

14 days free, then $14.99 a month. Nothing charged today.

Offline payments (cash): free. Online payments: 2% to us, plus Stripe's standard fee. Tips and tax are never touched.

A demo shop: regulars order first, standing orders are held before the public opens, the last item sells exactly once, the drop sells out with a waitlist, and on pickup day a walk-up orders from a phone and joins the list.

A demo shop with example names. Every state on its page is one the real storefront renders.

Saturday, run from your DMs.

Most bakers start with Instagram messages and a notes app. It holds up for a handful of orders, and it is the reason the handful never grows. Three things go wrong on the same morning.

  1. Two people were promised the last loaf, in two different threads.

    Here insteadThe cap is checked inside the order itself. Forty people can arrive at once and the last loaf goes to exactly one of them. The rest can join the waitlist.

  2. People who meant to order never heard it was open, or gave up halfway through a DM.

    Here insteadEveryone who said yes gets a text the minute ordering opens, and the order takes a phone number and nothing else. No app, no account, nothing added at checkout.

  3. Your best customers are a list in somebody else's app.

    Here insteadCustomers, orders and credit export on one click, stay or go. Your regulars get in first because of what they ordered, not because they refreshed fastest.

How a week runs

  1. Set the drop once

    Day, time, timezone, and how many of each thing you're baking. You do this on a Tuesday and then stop thinking about it.

  2. It opens without you

    Ordering opens on schedule. Regulars get their head start, standing orders come off the top, and the cap holds when forty people arrive at once.

  3. Work the board

    Pickup day is one screen: who's coming, what they claimed, what's been handed over. Print the bake sheet the night before.

Do step one nowA few minutes, and your shop has an address.

From a stranger to a regular

Every step between hearing about you and ordering again.

01

They hear the minute it opens

Ordering opens on your schedule, and everyone who asked to know gets told. Nobody misses the week because the post sank in their feed.

  • Drop alerts to everyone who said yes, inside waking hours, in the plan
  • A shop at your own address to put in your bio, on a sign, on a bag
  • Ready-to-post banners of the drop with the Posts and labels add-on
02

Nothing between them and the order

No app to download and no account to make. A buyer picks, gives a phone number, and is done, and the total is the price you set.

  • No fee added to your buyer's total
  • Cash at pickup, or cards when you switch them on
  • Pickup slots chosen while they order, so nobody has to message you to ask when
03

A one-time buyer becomes a regular

Your shop stays open through pickup for whatever is left, so the person who walks up to your table orders on their phone and lands in your customer list. A head start, a standing order and a text when you open next bring them back.

  • Walk-ups order through the same checkout and land on the same list, with a box to tick to hear about next time
  • Early access earned from orders, worked out fresh every drop and growing every week they keep the run going
  • Standing orders: a regular's usual basket, filled into every drop before anyone else can order
04

Sold out means something

Say how many you are baking. Forty people at once, and the last one goes to exactly one of them. Everyone else lands on the waitlist instead of leaving.

  • Checked inside the order, so two buyers can never claim the same last loaf
  • If one frees up, everyone waiting is told at once
  • How many more you could have sold, counted per item, so next week you make more
05

Pickup day on one board

Every order on one screen as it moves from claimed to handed over, on as many phones as you have hands.

  • The bake sheet: exactly what to make, from real orders
  • Labels with first names and allergens on them
  • The money counted against what was owed when the day closes

Your side of the counter

The whole week runs from one dashboard.

The board

Every order, moving left to right

New, confirmed, ready, picked up. Two phones at the pickup table see the same board, at most five seconds apart, and an extra sold on the spot lands on the order it belongs to.

The bake sheet

Exactly what was claimed, counted from the orders

Sunrise Bakehouse bake sheet

Saturday drop · Pickup Saturday

13 items across 5 orders.

  • Country Sourdough5
  • Seeded Sourdough2
  • Choc Chip Cookies3
  • Berry Tart3

Total13

One label per item, with a first name and the allergen line on each. While any product on the sheet has no allergen declaration, labels refuse to print.

Posts and labelsAdd-on

Banners of your drop, ready to post

Drawn live from your board in your shop’s colors, each one carrying your address. Rendered, never generated: a banner cannot claim a state your storefront would not.

Close the day

The money, counted against what was owed

Orders add up to$139.50Counted in the box$147.50Of that, tips$8.00

Sales money matches to the penny.

Against the ways makers sell today

OvenBoardMarketplace appsDMs and a spreadsheet
When two people want the last loafOvenBoardThe cap decides, inside the orderMarketplace appsUsually first to pay, with a cart timerDMs and a spreadsheetYou decide, and apologize to somebody
What your buyer paysOvenBoardYour price, nothing addedMarketplace appsOften your price plus a fee at checkoutDMs and a spreadsheetYour price, chased by Venmo request
Who gets in firstOvenBoardRegulars, earned from their ordersMarketplace appsWhoever is fastest, or a points balanceDMs and a spreadsheetWhoever texts first
Whose list it isOvenBoardYours. One click, stay or goMarketplace appsUsually lives in their platformDMs and a spreadsheetBuried in a message history
The full comparison, with what it costs

Bring your list in

Coming from Bakesy, Hotplate, Square or a spreadsheet? Drop in the customer file Bakesy, Hotplate or Castiron gives you and it reads as it is, every row shown in a dry run before anything saves. Your menu comes across the same way. An imported number is never treated as consent to text: everyone says yes again, on your shop.

Take it with you

Customers, orders and the credit ledger export as spreadsheets on one click, whether you stay or go. No ticket, no fee, no waiting on anybody.

What leaves with you

Open your shop tonight.Sell tomorrow.

The plan

$14.99a month

Nothing charged for 14 days. Everything in it.

Offline payments (cash): free. Online payments: 2% to us, plus Stripe's standard fee. Tips and tax are never touched.

Open your shop

Already selling here? Sign in to your shop

This started as one bakery’s ordering page, run for real before it was offered to anyone else.